SUSTAINABILITY: IT’S ON OUR SIDE

aka "How we care for nature and ecosystems"

We don’t just go outside - we live on our side of the trail: one that respects nature, moves lightly, and thinks long-term. Ourside is built on a simple idea: the outdoors isn’t a product, it’s a privilege. That means we tread with care - in how we explore, what we create, and what we leave behind (which is as little as possible).

Here’s what that looks like for us:

• Leave no trace, leave a story. We follow the “leave no trace” principle on trails, and we try to bring that mindset into our work too - by generating as little impact as possible, using digital-first formats, and encouraging conscious choices.

• Learn globally, act locally. We stay curious and keep our eyes on the world - adapting best practices in sustainability from around the globe, while staying rooted in our own landscape and community.

• Support local, stay rooted. Whenever possible, we work with local makers, thinkers and adventurers. The more grounded we are, the more resilient and real our impact becomes.

• Our side of the deal. Sustainability isn’t a checkbox - it’s a direction. We’re not perfect, but we’re committed. To transparency, to progress, and to always choosing the trail that leads toward better.

So yes, we go and bring others outside - but always with our side in mind.